Many of us are thinking about how we have less impact on the planet and move forwards to a sustainable future. At Hale Events’ Expowest Cornwall trade show last year, Sustainable Business Master’s degree students from Exeter University surveyed attendees, and 78% said that sustainability was important or extremely important to their business.
Sustainability is becoming a more important factor in the buying decisions of consumers, whether they’re planning to reduce emissions, reduce plastic usage or waste, improve their supply chain, manage food waste more efficiently, or consider their choice of transport, so it is increasingly important that trade shows present and highlight products they want to buy.
Hale Events will be highlighting “Sustainability Stars” at all their trade shows in 2025. They want to call attention to those exhibitors who are running their businesses from a more ethical standpoint, such as those who are certified B-Corporations, who care about not just profit, but people and the planet too. Visitors looking for products and suppliers with such credentials can look out for these Stars throughout the show and chat to them about what they are doing. This will help meet the increasing consumer desire for sustainable products.
For more information about Hale Events and their trade shows –the Source trade show, Expowest Cornwall, and Giving & Living, please visit www.hale-events.com or call 01934 733433.
