Bar Buoy, the award-winning ready-made cocktail brand based on the Devon coast, was proudly featured on ITV’s This Morning on Wednesday 16 July. The brand’s ready-to-drink Negroni received high praise from drinks expert Helen McGinn, along with presenters Ben Shephard and Cat Deeley, during a live tasting segment called: “The Ultimate Canned Cocktails for Summer.”
Cat Deeley, after tasting the Negroni, described it as “lovely”, while Helen McGinn highlighted the brand’s coastal roots, its use of locally sourced ingredients, and its ongoing support for marine conservation charities.
The Bar Buoy team gathered in their Exmouth office to watch the broadcast live — and within minutes, the brand saw a dramatic spike in website traffic and orders. “We were absolutely delighted to be featured on This Morning,” said Ria Ball, co-founder of Bar Buoy. “It was such a proud moment as it’s not every day you see an independent Devon brand featured alongside some of the industry’s biggest names — and to hear Cat Deeley say our Negroni was ‘lovely’ on national TV was just amazing. The response was immediate — the website went completely crazy! We’re so grateful for all the support.”
Founded by husband-and-wife team Tim and Ria Ball, Bar Buoy continues to grow its presence in both retail and hospitality, supplying stockists across the UK – from the Scilly Isles and Isle of Wight to renowned destinations like Tebay Services award winning farm shop near Penrith. With each cocktail carefully crafted on the Devon coast, Bar Buoy brings a taste of the seaside to shelves and venues nationwide.
To learn more or order online, visit www.barbuoy.co.uk and for more information, please contact: Ria Ball ria@barbuoy.co.uk 07734665996 and remember to follow them on Instagram.
