Award-winning Devon distiller Salcombe Gin has partnered with Great Western Railway (GWR) to serve their newly launched aluminium miniature bottles onboard GWR’s Pullman Dining Car Service.
The coastal gin distillery has recently introduced a new range of 5cl aluminium Salcombe Gin miniature bottles, marking a major milestone in their sustainable packaging and business journey. The new ultra compact 100% post-consumer recycled aluminium bottles are the lowest environmental impact spirit miniatures available on the market. They are made entirely from aluminium that has reached the end of its useful life and been remade into an infinitely recyclable format. This pioneering packaging approach makes the bottles lightweight and shatterproof, ideal for travel retail.
Passengers travelling in the Pullman Dining Car are now able to enjoy aluminium 5cl miniatures of Salcombe Gin ‘Start Point’ (44% ABV), their multi- award-winning, exceptionally smooth citrus led London Dry gin.
The post-consumer recycled aluminium used in each bottle generates up to 90% less CO₂ than traditional polyethylene terephthalate (PET) or glass, helping Salcombe Gin dramatically reduce its carbon footprint. At 54% lighter than glass, the move from glass to aluminium also reduces emissions throughout Salcombe Gin’s supply chain from production all the way through to delivery.
Angus Lugsdin, Co-Founder and Director of Salcombe Gin, comments: “We’re delighted that GWR’s Pullman Dining Car will be serving our new aluminium miniatures. We’re incredibly proud to be based in beautiful Devon and it’s very fitting that travellers coming to and from the West Country can now get to experience a taste of our award-winning Devon produced gin.”
He adds: “Moving to 100% post-consumer recycled aluminium bottles is far more than a packaging change, it’s a strategic shift towards reducing our carbon footprint and the environmental impact of each bottle that we sell. The fact that this change has already led to this exciting new partnership with GWR shows that companies are ready to embrace more sustainable solutions. Post-consumer recycled aluminium is infinitely recyclable, lightweight and part of a circular economy, meaning every bottle has lived a previous life.”
Sarah Creaser, Catering Operations Manager at Great Western Railway adds: “We’re delighted to partner with craft distillery Salcombe Gin, a fellow regional business that shares our commitment to supporting its community, and as sustainably as possible. Rail plays a vital role in supporting the national, and local economies, and this partnership enhances that connection while offering our customers an award-winning, locally produced drink to enjoy during their journey.”
Through its ongoing partnership with the Marine Conservation Society, Salcombe Gin continues to donate 1% of every bottle of ‘Start Point’ sold to support marine conservation efforts as part of its ‘1% for the Ocean’ initiative.
For further information about Salcombe Gin, visit www.salcombegin.com, follow Salcombe Gin on Instagram and Facebook.
