Devon-based Bar Buoy Cocktails has announced the appointment of Kevin Parr as Business Development Manager, marking a significant step forward in the brand’s expansion across the South West hospitality sector.
Kevin joins Bar Buoy following a 15-year tenure at premium soft drinks producer Frobishers Juices, where he played a pivotal role in developing the brand’s presence within the on-trade. During his time there, he built a strong network of hospitality contacts and helped position Frobishers as a recognised name in quality juice across pubs, bars and restaurants.
His appointment represents Bar Buoy’s first senior commercial hire, underlining the company’s ambitions to scale its presence and strengthen relationships with operators seeking premium, ready-to-serve cocktail solutions. In his new role, Kevin will focus on expanding Bar Buoy’s customer base, supporting existing partners, and driving growth across pubs, hotels and hospitality venues throughout the region.
Commenting on his move, Kevin Parr said: “I’m really excited to be joining Bar Buoy at such an important stage in its journey. There’s a real energy behind the brand, and a clear commitment to quality and flavour that stands out in the market. I’m looking forward to working with operators who, like me, are passionate about offering customers something premium, well-made and genuinely enjoyable to drink. There’s a fantastic opportunity here to build something special across the South West and beyond.”
Tim Ball, Managing Director of Bar Buoy Cocktails, added: “Bringing Kevin on board is a major milestone for us. As our first dedicated business development hire, it signals just how serious we are about growing Bar Buoy in the on-trade. Kevin’s experience, reputation and deep understanding of the hospitality sector in the South West make him the perfect fit for where we are as a business. It’s an incredibly exciting time for us, and we’re delighted to have him join the team.”
Founded in Devon, Bar Buoy Cocktails has been gaining traction with its range of high-quality, ready-to-serve cocktails designed for the on-trade, offering consistency, speed of service and premium flavour. With Kevin’s appointment, the company is set to accelerate its growth, building on its regional roots while targeting wider distribution across the UK hospitality market.
To find out more about Bar Buoy Cocktails, please visit barbuoy.co.uk. Follow Bar Buoy Cocktails on Instagram and Facebook.
